Marketing

Gain greater insights into your audience or visitors, and save money with more effective marketing. Our query builder is a clever piece of software that allows you to search for specific characteristics from amongst your patrons.

You can query your audience by grouping key characteristics together (membership tier, gender, age, region, donation amount) and buying behaviour – by show, attendance or ticket type.

Not only does our Marketing module help you to connect more effectively with your patrons, it is also easy for your team to use. Run in conjunction with our CRM module, individual records can be used to build queries by attributes, while marketing lists are easily generated.

Frequently run queries can be saved and run again and again and will pick up any new records. Meanwhile marketing and mailing lists can be exported in a range of formats including .CSV and Excel.